Amazon Prime Video will compete with Jio and Disney: Company launches its first sports channel after partnership with Fancode

Amazon Prime Video has launched its first dedicated sports channel after partnering with Dream Sports subsidiary FanCode. This Prime Video channel will offer live streaming of more than 15 sports from across the world, including cricket and football.

Amazon becomes a company providing sports services

Amazon had streamed live matches earlier also. Which also included India’s cricket match against New Zealand. Amazon is making efforts to improve its game in this sector. After the latest partnership with FanCode, Amazon has now also become a company providing sports services.

This is a big opportunity for Jeff Bezos’s company, which wants to enter this attractive market. Especially in India where millions of sports fans live. Here, the viewership of a cricket game on digital platform can even cross 5 crores. FanCode has the co-rights to stream Indian cricket matches played in certain countries.

What did Amazon Prime say about the partnership?

Amazon Prime said, ‘Through its partnerships with leading sports leagues and organizations, FanCode offers more than 15 sports including cricket, football, rugby, kabaddi, basketball and horse racing to sports fans in India.’