Vivo becomes country’s number 1 smartphone brand, Samsung slips to third position
In the year 2024, there has been a huge boom in the Indian smartphone market between January and March quarter. There has been an increase in terms of shipments in this quarter. On the basis of year on year figures, an increase of 8 percent has been recorded. According to the latest report, the overall value of the smartphone has increased by up to 18 percent. This report has revealed that as time is passing, the market share of Chinese smartphone company Vivo is increasing rapidly. At present Vivo has the highest share in the Indian smartphone market. In terms of market share, Vivo has overtaken Samsung and Xiaomi.
Vivo is the most popular brand of the country
According to the report of Counter Point, for the first time Vivo has emerged as the most popular brand of the country. Vivo has achieved a volume share of 19.50 percent in the Indian smartphone market. This figure is more than Samsung, which is ranked among the world’s largest companies.
According to the news of HT Tech, research analyst Shubham Singh said that the secret behind Vivo’s success lies in its leadership and CMF factor in the 5G market. CMF Factor i.e. Vivo has made a good hold in color, material and finish, which the customers are liking a lot. Vivo has achieved this position due to its strong entry in the 5G segment.
