Xiaomi’s AC is popular in the market, 7 out of 10 units of Xiaomi were sold in the sale.
Apart from smartphones, Xiaomi also makes many types of household products. These days, Xiaomi’s air conditioners (ACs) are in huge demand. A report says that the company’s AC sales are making a record. Let us know how Xiaomi has been making its mark in the electronic household products market.
Tech giant Xiaomi’s ACs are included in the list of top sellers these days. According to CNMO report, 7 out of 10 Xiaomi ACs are being sold on China’s leading online retailer JD. The surprising thing in the report is that last year this figure was only 2 out of 10 units. Which has now increased to 7 out of 10 units. Accordingly, the popularity of the company is increasing rapidly.
Recently, 618 Shopping Festival has ended in China in which the company has secured the third spot in online AC selling. It has also left behind popular brands like Haier and Aux. Not only this, the company has set sales records. During this period, Xiaomi has sold 78 thousand units in one day, which is a record.
The success of the company can be gauged from the fact that now it is giving competition to even those brands which have expertise only in making ACs. Midea and Gree are two names whose ACs are considered popular in China. The company is giving tough competition to both of them.
The report says that the company is not just focusing on the sale, it is also focusing on the customer experience after the sale. This is the reason why Xiaomi is paying special attention to after sale service. The company is also providing installation within 10 minutes of delivery of AC.
Xiaomi entered the air conditioner market in 2021. The company had sold 20 lakh units in the first year itself. After that in 2023 this figure reached 40.4 lakh units. In the first quarter of 2024, the company sold 6 lakh 90 thousand ACs. In this way the company achieved year on year growth of 63 percent. The report says that by 2026 this figure will have increased much more.
